I have been absent the past few weeks, as I have been coping with an unexpected death in the family. But slowly I am getting back to things. So thank you for your patience and kind words and I should be back fulltime next week.
I briefly wanted to share some tips on how to set up your international business strategy.
- Start by listing all the benefits for expanding internationally
- Identify what global opportunities are available to you. I sometimes use Google Market Finder, to get a quick overview of relevant markets and their sizes. Simply fill in your company’s website and you’ll get a list of recommended markets. Tip: Make sure you sue relevant keywords on your company’s homepage. Contact me to find the most relevant keywords for you.
- Once you have selected a shortlist of markets, Market Finder can also help plan the operations. or simply contact me to work out specific strategies in certain markets.
- Define the final action plan by prioritising 5 steps the business should take to grow internationally.
I am available to help you get started. My experience has taught me to define different customer journeys, which can benefit your business.